- Discontinuation of KitKat Vegan: Nestlé has confirmed that the KitKat Vegan will be discontinued due to declining global demand, despite its popularity among dairy-free and vegan consumers.
- Reason for Discontinuation: The brand cited increasing production complexity and low global demand as the reasons for discontinuing the product.
- Availability Until Summer: The KitKat Vegan will remain available in the UK and Ireland until summer 2024, giving fans a final chance to stock up.
- Focus on Classic Chocolate: Nestlé plans to shift its focus back to its classic chocolate offerings, which have proven to be more popular among consumers.
- New KitKat Sharing Bar: Nestlé introduced a new KitKat Sharing Bar in three flavors: Double Chocolate, Salted Caramel, and Hazelnut, catering to a variety of taste preferences.
- Return of a Nostalgic Treat: Mars Wrigley announced the comeback of Milky Way Crispy Rolls, a beloved 90s treat, adding to the excitement for chocolate lovers.
Nestlé fans are being advised to stock up on one of their favourite chocolate bars before it’s discontinued this summer. The company has announced that the Nestlé Milkybar Choc iMalt will no longer be produced after July 2024. This decision is part of Nestlé’s ongoing efforts to streamline its product range and focus on more popular items.
The Milkybar Choc iMalt, which combines white chocolate with a malted biscuit centre, has a loyal following, but it hasn’t achieved the same level of popularity as some of Nestlé’s other products. Fans of the bar have taken to social media to express their disappointment, with many urging the company to reconsider its decision.
If you’re a fan of this particular treat, now might be the time to grab a few extra bars before they disappear from shelves for good. Nestlé has not indicated whether the product will return in the future, so it’s best to stock up while you still can!
From Smarties to Milkybar, Yorkie, and Aero, the confectionery giant Nestlé has been behind many beloved treats that have become British classics over the years. However, the future of one fan-favorite now looks uncertain, as the brand has confirmed that the KitKat Vegan will soon become a thing of the past.
Launched in 2021, the KitKat Vegan was one of the first major offerings from a big-name brand to provide a fully plant-based option for chocolate lovers seeking dairy-free or vegan alternatives. Despite the initial buzz, global demand for the KitKat Vegan has sadly declined over time, and the treat will soon disappear from shelves entirely.
A Nestlé spokesperson shared, “We know KitKat Vegan has remained popular among those looking for dairy-free or vegan options. Unfortunately, global demand has decreased to the point where production has become increasingly complex, and we’ve had to make the difficult decision to discontinue the product.”
It’s believed that the brand will focus more on its “classic chocolate” offerings in the near future, as these have proven to be more popular among consumers. While the brand acknowledged that this move may cause “some disappointment,” it also confirmed that fans of the vegan product in the UK and Ireland still have time to stock up. “It will remain available in the UK and Ireland until summer,” the spokesperson added.
So, while the plant-based treat is being discontinued, it won’t vanish immediately. However, it’s not all bad news for Nestlé fans. This week, the brand announced a new KitKat Sharing Bar in three different flavors, including a fan-favorite that has already been tried and tested in both regular bars and KitKat Chunky.
The three options include Double Chocolate, featuring a cocoa-flavored filling topped with milk and dark chocolate marble swirls; Salted Caramel, with a creamy caramel filling paired with milk chocolate and marbled swirls; and Hazelnut, coated with milk and dark chocolate.
And if that wasn’t enough, chocolate enthusiasts also have something else to celebrate—the return of a nostalgic 90s treat. Mars Wrigley has announced the comeback of Milky Way Crispy Rolls, adding another sweet surprise for fans of classic confectionery.
